Lebensfreude

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Lebensfreude (zest for life; joie de vivre; soulfulness, high spirits)

Berlin, summer, 2000: the charitable association Lebensfreude inc. is founded to create alternatives in the area of uncommercial art, music and culture which intends the Squat of public space and their transformation into a party location.

After a row of successful events, INTRO (german music magazine) wrote: “Lebensfreude parties are always guarantors for a little bit more soul“.
This may be due to the fact that artists of all kind, all musician from the electronics fields are a part of the association. Parties are always also family affairs.

The next logical step follows in 2004 for the foundation of a record label. Foundation member Heiko Werner takes in hand to start the label.
Sweet N Candy is making his first steps in the music business on the first record on Lebensfreude.
The foundation-stone is laid. It follows short time later „Multiplex“ and Sweet N Candy climbs pertinaciously the career leaders up. Years later Lebensfreude primary Vincent Vega will still swarm about how he listened in the first time to the demo tracks of Mr. Henschel and knew: Hit!

There follow releases of Sven Wegner, Gunne, Tigerskin … Ruede Hagelstein , His Dog vs.Dog records (meanwhile with the fourth part) are the probably most successful draught series in the area of the electronic dance music. Ruede Hagelstein is the secret superstar of the label, one for cuddling notabene.

In 2007 then the incision. Heiko Werner withdraws from the music business and hands over the business division to the inhabitant of Erfurt Gunnar „Gunne“ Lenke. Vincent Vega is included at the same time more intensely in the label work and takes over the Booking and a part of the PR.

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